Browns Pet Store is a local pet retailer with a focus on customer service and natural products. With great customer loyalty and ambitions to go into product manufacture, the company wanted a new identity system that would reflect its positioning. Keeping character and reputation at front-of-mind, we created an illustration based identity that evokes natural and eco-friendly attributes.
Brand – identity development
Logo development and visual language assets.
Design – posters
Marketing communication collateral.
Digital – web banners, site design (in progress)
Consistent brand identity across digital platforms.
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Browns Pet Store brand and content case study
Brand, Content, Design, Digital