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BRAND-FIRST APPROACH

CREATIVE MARKETING AND COMMUNICATION CONSULTANTS WITH BRANDING KNOW-HOW

Creatologists, our creative marketing consultants, specialise in using strategic brand insight for creation and delivery in marketing communications, brand management and development, and digital marketing.

CREATOLOGY’S STRATEGIC BRAND INSIGHT MIX

  • Digital marketing data – this could feature information gathered from Google Analytics/GA4, social media platforms (such as Facebook, X and LinkedIn), email marketing (e.g., Mailchimp and Hubspot), Conversion Rate Optimisation (CRO) and UX testing (we collaborate with Binary Bear, a trusted and industry-leading expert in this field)
  • Market research – Director Emily Brewer has significant experience in running primary research (quantitative and qualitative) and secondary research (CRM data, external market reports and competitor research)
  • Brand insight and messaging reports and workshops – if we’re leading a brand messaging project to define your key messaging, we will deliver brand research reports highlighting our findings and suggested messaging direction. This activity could include a branding workshop and, if applicable, secret shopping to explore hypotheses and stress-test findings

The combination of cross-channel brand insight reveals the strengths, opportunities, weaknesses and threats, directing Creatology’s marketing consultants to where the sweet spot is. It’s the launchpad for developing and refining creative brand marketing solutions for our clients.

Why do we do this? The future of brand marketing is the perfect blend of proof-point brand narratives and meaningful customer experiences. We are passionate about helping B2C and B2B organisations and businesses reach their goals with purpose and truth.

Responsive marketing support

Short-term or long-term, our integrated marketing consultants offer ad hoc support and project-based brand marketing expertise. If you’re within reach, we can work in a hybrid setting – as part of your existing marketing team – and remotely. Consistent two-way communication is a given, and we always make time to schedule calls regularly, arrange face-to-face chats and send weekly campaign status updates so you always stay on track. Our time is charged on an hour or day rate and this is dependent on whether you need one or two supporting consultants for your campaign and brand marketing project. Please get in touch with Creatology today at emily@wearecreatology.co.uk for more details.

BRAND MARKETING AND CONTENT CONSULTANTS THAT FLEX WITH BUSINESS NEEDS

If Creatology sounds like the brand marketing consultancy you want to collaborate with, get in touch. We offer a no-nonsense approach to tackling your marketing and communication challenges. Whether it’s a quick copywriting job like a blog post, boosted support for your internal marketing team or a bigger-scale digital marketing project such as a website build, we’re here to help.

GET STARTED